Amethyst #9966CC

Amethyst (#9966CC) is a mid-tone, saturated purple with an OKLCH hue of 305°, lightness 0.61 and chroma 0.156. It sits on the transitional side of the color wheel. In practice it behaves as an accent color: strong in focal moments, dominant over large fields.

Color values

HEX#9966CC
RGBrgb(153, 102, 204)
HSLhsl(270, 50%, 60%)
HSVhsv(270, 50%, 80%)
CMYKcmyk(25%, 50%, 0%, 20%)
CIE Lablab(52.5 40.3 -45.4)
OKLCHoklch(0.608 0.156 305)

How Amethyst behaves under real light

Under warm 2700K interior light Amethyst shifts subtly: leans toward magenta; in north-facing or shaded light it is virtually unchanged. Overall drift across common illuminants is small (max ΔE ≈ 1.9), so it is a lighting-stable choice.

Contrast & accessibility

Against white it measures 4.1:1 and against black 5.13:1, so black text is the stronger pairing. That pairing passes WCAG AA for body text.

Palettes built from Amethyst

Tonal

One color explored: close hues with real lightness and chroma structure, so the palette is the anchor through value rather than a set of colors.

#e5cfff · #c79bf6 · #9966cc · #7c4caa · #572b7f · #350855

Analogous

The anchor's neighbours on the wheel — everything shares an undertone, so the chord carries color without anything having to be muted to get along.

#8ea1f3 · #9384e4 · #9966cc · #9650a3 · #8d3d7a · #7f2c54

Shifted

The mid-gap pairing — sage and mustard, terracotta and olive. A foil rotated 40–65° toward warm or cool: too far to be kin, too near to argue, carried by temperature and a deliberate value offset.

#ff9ec1 · #c98da1 · #9966cc · #784ea1 · #5a337f · #501930

Contrast

One deliberately opposed voice — a single restrained counterpoint across the wheel, or temperature against temperature where the anchor is too muted to carry a loud opposite.

#f0e5ff · #acd55c · #9966cc · #695c78 · #4f3769 · #2f213e

Quiet Support

The anchor as the only color in the room. True neutrals or complement-warmed near-neutrals let it stay dominant.

#eef5e5 · #a299ae · #9966cc · #666a60 · #2f263a · #000100

Bright Accent

This color as a ground rather than a subject — its own restraint held across a narrow value band, carrying one saturated voice from the opposite temperature.

#eff4e9 · #c6ccbf · #999f91 · #202715 · #030600 · #9966cc

Complementary

The opposite hue on the perceptual wheel, tempered to field strength — warm/cool tension without vibration.

#f4f1ca · #8cf377 · #9966cc · #6d61aa · #373c2c · #060931

Split-complementary

The complement's two neighbours instead of the complement itself — strong contrast with a lower clash risk.

#d7f6d9 · #dfdd89 · #9966cc · #4d7562 · #343f31 · #1e0517

Triadic

Three hues spaced evenly around the wheel; the anchor leads and the other two are held at supporting strength.

#ffefdf · #d28c40 · #9966cc · #00796f · #00332f · #150600

Tetradic

Two complementary pairs offset by 90° — the richest chord, kept usable by a strict lightness hierarchy.

#ffede9 · #e07f67 · #9966cc · #577400 · #00313b · #010400

Tints, shades & muted variants

Tints

#A97DD7 · #B993E3 · #C9AAEE · #DAC1F9 · #EAD9FF

Shades

#7F51AD · #673D8E · #4F2971 · #381755 · #23043B

Muted

#946EBD · #8F74AE · #8A7A9E

Using Amethyst

Its chroma is high enough to carry accents, calls to action, and focal moments; large fields of it will dominate a composition. In palettes it pairs most predictably with its tonal ramp and analogous neighbors; reserve the complementary hue for small, deliberate contrast.

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