#F01A4DSanguinary (#F01A4D) is a mid-tone, vivid red with an OKLCH hue of 17°, lightness 0.61 and chroma 0.236. It sits on the warm side of the color wheel. In practice it behaves as an accent color: strong in focal moments, dominant over large fields.
| HEX | #F01A4D |
|---|---|
| RGB | rgb(240, 26, 77) |
| HSL | hsl(346, 88%, 52%) |
| HSV | hsv(346, 89%, 94%) |
| CMYK | cmyk(0%, 89%, 68%, 6%) |
| CIE Lab | lab(51.6 75.8 29.9) |
| OKLCH | oklch(0.613 0.236 17) |
Under warm 2700K interior light Sanguinary is virtually unchanged; in north-facing or shaded light it is virtually unchanged. Overall drift across common illuminants is small (max ΔE ≈ 0.8), so it is a lighting-stable choice.
#f00c47 — ΔE 0.8, is virtually unchanged#f4154b — ΔE 0.8, is virtually unchanged#f01a4d — ΔE 0.0, is virtually unchanged#f11b4e — ΔE 0.2, is virtually unchangedTest Sanguinary in the color lighting simulator — sweep it through daylight, warm 2700K light, 4000K LED, and shade alongside the rest of your palette.
Against white it measures 4.23:1 and against black 4.96:1, so black text is the stronger pairing. That pairing passes WCAG AA for body text.
One color explored: close hues with real lightness and chroma structure, so the palette is the anchor through value rather than a set of colors.
#ffcdce · #ff8d94 · #f01a4d · #c4003a · #880025 · #500012
The anchor's neighbours on the wheel — everything shares an undertone, so the chord carries color without anything having to be muted to get along.
#ff802a · #fc5432 · #f01a4d · #cd0e6a · #a8107a · #821380
The mid-gap pairing — sage and mustard, terracotta and olive. A foil rotated 40–65° toward warm or cool: too far to be kin, too near to argue, carried by temperature and a deliberate value offset.
#ffae47 · #d29449 · #f01a4d · #be0c3a · #900028 · #472900
One deliberately opposed voice — a single restrained counterpoint across the wheel, or temperature against temperature where the anchor is too muted to carry a loud opposite.
#ffe5e5 · #00dfe3 · #f01a4d · #885355 · #7c1c2b · #4a141a
The anchor as the only color in the room. True neutrals or complement-warmed near-neutrals let it stay dominant.
#d9f9f9 · #bb9495 · #f01a4d · #596f6f · #441f21 · #000202
This color as a ground rather than a subject — its own restraint held across a narrow value band, carrying one saturated voice from the opposite temperature.
#e6f5f5 · #bbcdcd · #8ca0a1 · #0b2728 · #000506 · #f01a4d
The opposite hue on the perceptual wheel, tempered to field strength — warm/cool tension without vibration.
#d4dbb6 · #3acaaf · #f01a4d · #895e89 · #32412e · #1a0902
The complement's two neighbours instead of the complement itself — strong contrast with a lower clash risk.
#c6feff · #00bb8d · #f01a4d · #007497 · #003525 · #000409
Three hues spaced evenly around the wheel; the anchor leads and the other two are held at supporting strength.
#dcfecf · #5fb932 · #f01a4d · #0064d3 · #002960 · #000200
Two complementary pairs offset by 90° — the richest chord, kept usable by a strict lightness hierarchy.
#f6f6bf · #aaa500 · #f01a4d · #00797c · #2f0079 · #000202
#FB4F66 · #FF7781 · #FF9A9F · #FFB9BB · #FFD6D6
#CA003C · #A2002E · #7C0021 · #580014 · #370008
#DD475A · #C85E66 · #B16E71
Its chroma is high enough to carry accents, calls to action, and focal moments; large fields of it will dominate a composition. In palettes it pairs most predictably with its tonal ramp and analogous neighbors; reserve the complementary hue for small, deliberate contrast.