Pure Blue #0203E2

Pure Blue (#0203E2) is a dark, vivid blue with an OKLCH hue of 264°, lightness 0.41 and chroma 0.285. It sits on the cool side of the color wheel. In practice it behaves as an accent color: strong in focal moments, dominant over large fields.

Color values

HEX#0203E2
RGBrgb(2, 3, 226)
HSLhsl(240, 98%, 45%)
HSVhsv(240, 99%, 89%)
CMYKcmyk(99%, 99%, 0%, 11%)
CIE Lablab(28.3 71.8 -98.1)
OKLCHoklch(0.414 0.285 264)

How Pure Blue behaves under real light

Under warm 2700K interior light Pure Blue shifts noticeably: leans toward purple, loses intensity; in north-facing or shaded light it is virtually unchanged. Overall drift across common illuminants is small (max ΔE ≈ 2.5), so it is a lighting-stable choice.

Test Pure Blue in the color lighting simulator — sweep it through daylight, warm 2700K light, 4000K LED, and shade alongside the rest of your palette.

Contrast & accessibility

Against white it measures 9.93:1 and against black 2.11:1, so white text is the stronger pairing. That pairing passes WCAG AA for body text. Avoid black text on this color entirely.

Colors that go with Pure Blue

Tonal

One color explored: close hues with real lightness and chroma structure, so the palette is the anchor through value rather than a set of colors.

#6998ff · #2c66ff · #0203e2 · #0100a3 · #000053 · #000015

Analogous

The anchor's neighbours on the wheel — everything shares an undertone, so the chord carries color without anything having to be muted to get along.

#0077a1 · #005fa0 · #0203e2 · #3500a6 · #380071 · #300045

Shifted

The mid-gap pairing — sage and mustard, terracotta and olive. A foil rotated 40–65° toward warm or cool: too far to be kin, too near to argue, carried by temperature and a deliberate value offset.

#c981e4 · #c320f3 · #86499d · #0203e2 · #01009d · #00005d

Contrast

One deliberately opposed voice — a single restrained counterpoint across the wheel, or temperature against temperature where the anchor is too muted to carry a loud opposite.

#f7b900 · #5e87e0 · #51699c · #0203e2 · #04207c · #010c40

Quiet Support

The anchor as the only color in the room. True neutrals or complement-warmed near-neutrals let it stay dominant.

#fff0d4 · #96a9cd · #6d6350 · #0203e2 · #223357 · #0e0600

Bright Accent

This color as a ground rather than a subject — its own restraint held across a narrow value band, carrying one saturated voice from the opposite temperature.

#f7f1e6 · #d1cbbe · #a8a193 · #372e1c · #150c00 · #0203e2

Complementary

The opposite hue on the perceptual wheel, tempered to field strength — warm/cool tension without vibration.

#d5d9b4 · #ec902f · #957bba · #82534d · #0203e2 · #140729

Split-complementary

The complement's two neighbours instead of the complement itself — strong contrast with a lower clash risk.

#fff0d3 · #fd8200 · #646b00 · #0203e2 · #532600 · #030200

Triadic

Three hues spaced evenly around the wheel; the anchor leads and the other two are held at supporting strength.

#ffedeb · #ff7974 · #007a17 · #0203e2 · #004107 · #080000

Tetradic

Two complementary pairs offset by 90° — the richest chord, kept usable by a strict lightness hierarchy.

#ffecf3 · #ff6db0 · #805e00 · #0203e2 · #003e32 · #0e0600

Tints, shades & muted variants

Tints

#154CF1 · #3B73FF · #6897FF · #96B8FF · #C3D7FF

Shades

#0200C1 · #0100A1 · #010081 · #010063 · #000047

Muted

#0632C2 · #1B41A3 · #2E4883

Using Pure Blue

Its chroma is high enough to carry accents, calls to action, and focal moments; large fields of it will dominate a composition. In palettes it pairs most predictably with its tonal ramp and analogous neighbors; reserve the complementary hue for small, deliberate contrast.

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