Desirable `#A93435`

Desirable (#A93435) is a dark, saturated red with an OKLCH hue of 24°, lightness 0.5 and chroma 0.153. It sits on the warm side of the color wheel. In practice it behaves as an accent color: strong in focal moments, dominant over large fields.

Color values

HEX	`#A93435`
RGB	`rgb(169, 52, 53)`
HSL	`hsl(359, 53%, 43%)`
HSV	`hsv(359, 69%, 66%)`
CMYK	`cmyk(0%, 69%, 69%, 34%)`
CIE Lab	`lab(39.8 47.7 26.8)`
OKLCH	`oklch(0.500 0.153 24)`

How Desirable behaves under real light

Under warm 2700K interior light Desirable is virtually unchanged; in north-facing or shaded light it is virtually unchanged. Overall drift across common illuminants is small (max ΔE ≈ 0.7), so it is a lighting-stable choice.

Warm interior (2700K incandescent / warm LED): → #aa3030 — ΔE 0.7, is virtually unchanged
Neutral LED (4000K task and retail lighting): → #ac3333 — ΔE 0.6, is virtually unchanged
Daylight (6500K standard daylight (reference)): → #a93435 — ΔE 0.0, is virtually unchanged
Blue-sky shade (cool daylight (~10000K proxy)): → #aa3436 — ΔE 0.2, is virtually unchanged

Test Desirable in the color lighting simulator — sweep it through daylight, warm 2700K light, 4000K LED, and shade alongside the rest of your palette.

Contrast & accessibility

Against white it measures 6.5:1 and against black 3.23:1, so white text is the stronger pairing. That pairing passes WCAG AA for body text.

Colors that go with Desirable

Tonal

One color explored: close hues with real lightness and chroma structure, so the palette is the anchor through value rather than a set of colors.

#f89993 · #d66d68 · #a93435 · #87181f · #560008 · #240001

Analogous

The anchor's neighbours on the wheel — everything shares an undertone, so the chord carries color without anything having to be muted to get along.

#bc7137 · #b5532f · #a93435 · #8e2543 · #721949 · #551149

Shifted

The mid-gap pairing — sage and mustard, terracotta and olive. A foil rotated 40–65° toward warm or cool: too far to be kin, too near to argue, carried by temperature and a deliberate value offset.

#ddb780 · #d28f00 · #9a7a4a · #a93435 · #7f2022 · #5d000a

Contrast

One deliberately opposed voice — a single restrained counterpoint across the wheel, or temperature against temperature where the anchor is too muted to carry a loud opposite.

#00deee · #9d7976 · #a93435 · #6b312e · #481615 · #220404

Quiet Support

The anchor as the only color in the room. True neutrals or complement-warmed near-neutrals let it stay dominant.

#e2f6f8 · #c9afac · #728082 · #a93435 · #5d4341 · #000203

Bright Accent

This color as a ground rather than a subject — its own restraint held across a narrow value band, carrying one saturated voice from the opposite temperature.

#e6f5f7 · #bccdcf · #8ea2a4 · #0f2a2d · #000709 · #a93435

Complementary

The opposite hue on the perceptual wheel, tempered to field strength — warm/cool tension without vibration.

#d7d6b0 · #d4a0bd · #319bcb · #a93435 · #424e79 · #010b28

Split-complementary

The complement's two neighbours instead of the complement itself — strong contrast with a lower clash risk.

#bedec3 · #77c2a7 · #6b99a7 · #a93435 · #465070 · #210613

Triadic

Three hues spaced evenly around the wheel; the anchor leads and the other two are held at supporting strength.

#e0fbdf · #84ca83 · #4e78d7 · #a93435 · #254590 · #000200

Tetradic

Two complementary pairs offset by 90° — the richest chord, kept usable by a strict lightness hierarchy.

#f1f6d3 · #b5bf5d · #008e99 · #a93435 · #503788 · #000304

Tints, shades & muted variants

Tints

#BC5551 · #CF736E · #E0918B · #F1AEA9 · #FFCDC9

Shades

#902628 · #78181C · #600810 · #490006 · #300002

Muted

#9C4340 · #8F4E4A · #805754

Using Desirable

Its chroma is high enough to carry accents, calls to action, and focal moments; large fields of it will dominate a composition. In palettes it pairs most predictably with its tonal ramp and analogous neighbors; reserve the complementary hue for small, deliberate contrast.