#655883Berry Jam (#655883) is a dark, muted purple with an OKLCH hue of 298°, lightness 0.49 and chroma 0.069. It sits on the cool side of the color wheel. In practice it behaves as a mid-weight working color for secondary surfaces and editorial blocks.
| HEX | #655883 |
|---|---|
| RGB | rgb(101, 88, 131) |
| HSL | hsl(258, 20%, 43%) |
| HSV | hsv(258, 33%, 51%) |
| CMYK | cmyk(23%, 33%, 0%, 49%) |
| CIE Lab | lab(40.2 15 -22.1) |
| OKLCH | oklch(0.490 0.069 298) |
Under warm 2700K interior light Berry Jam shifts subtly: leans toward magenta; in north-facing or shaded light it is virtually unchanged. Overall drift across common illuminants is small (max ΔE ≈ 1.4), so it is a lighting-stable choice.
#69567b — ΔE 1.4, shifts subtly: leans toward magenta#695981 — ΔE 0.8, shifts subtly: leans toward magenta#655883 — ΔE 0.0, is virtually unchanged#655885 — ΔE 0.3, is virtually unchangedTest Berry Jam in the color lighting simulator — sweep it through daylight, warm 2700K light, 4000K LED, and shade alongside the rest of your palette.
Against white it measures 6.41:1 and against black 3.28:1, so white text is the stronger pairing. That pairing passes WCAG AA for body text.
One color explored: close hues with real lightness and chroma structure, so the palette is the anchor through value rather than a set of colors.
#b8aed2 · #9287ae · #655883 · #4b3f66 · #2b2041 · #0f051f
The anchor's neighbours on the wheel — everything shares an undertone, so the chord carries color without anything having to be muted to get along.
#7383a7 · #6b6d98 · #655883 · #5e446b · #533350 · #452437
The mid-gap pairing — sage and mustard, terracotta and olive. A foil rotated 40–65° toward warm or cool: too far to be kin, too near to argue, carried by temperature and a deliberate value offset.
#d0b0be · #c089a2 · #8f7581 · #655883 · #493d63 · #2f2445
One deliberately opposed voice — a single restrained counterpoint across the wheel, or temperature against temperature where the anchor is too muted to carry a loud opposite.
#c0cb94 · #827e8c · #655883 · #453e56 · #292337 · #0f0b17
The anchor as the only color in the room. True neutrals or complement-warmed near-neutrals let it stay dominant.
#f1f3eb · #b5b2bd · #7a7b76 · #655883 · #494651 · #010100
This color as a ground rather than a subject — its own restraint held across a narrow value band, carrying one saturated voice from the opposite temperature.
#f3efff · #cbc6dc · #655883 · #281f3c · #080018 · #bcd14e
The opposite hue on the perceptual wheel, tempered to field strength — warm/cool tension without vibration.
#dfd7b2 · #8bb579 · #9269a1 · #655883 · #3a4d40 · #030b27
The complement's two neighbours instead of the complement itself — strong contrast with a lower clash risk.
#f0f4e3 · #c4b389 · #5b8761 · #655883 · #56461b · #000200
Three hues spaced evenly around the wheel; the anchor leads and the other two are held at supporting strength.
#feeee3 · #d2ab8f · #43897a · #655883 · #175348 · #120400
Two complementary pairs offset by 90° — the richest chord, kept usable by a strict lightness hierarchy.
#ffedea · #d8a69f · #77814c · #655883 · #0e515a · #010100
#7B7097 · #9389AC · #ABA2C1 · #C3BCD6 · #DCD7EB
#54486F · #43395B · #342A48 · #241C36 · #160F24
#645A7C · #635C75 · #625E6D
Its moderate chroma lets it work in mid-size areas — upholstery, secondary UI surfaces, editorial blocks — without overwhelming neighbors. In palettes it pairs most predictably with its tonal ramp and analogous neighbors; reserve the complementary hue for small, deliberate contrast.